🎥 75% of Local Customers Rely on Video – Here’s How to Use It!
Maybe I’m just old-school, but I would have never guessed that 75% of potential local customers rely on video when making a purchase decision. But if that’s the case, how should home service businesses like plumbers, roofers, or electricians take advantage of this trend?

📹 Here are 3 easy video ideas that can help you win more business:

1️⃣ Service Videos – Next time you’re out on a job, pull out your phone and record a quick explainer about what you’re doing. Show off your expertise and make it simple for potential customers to trust you.

2️⃣ Happy Customer Testimonials – When asking for a Google review, take it one step further and ask them to say it on camera. A quick 10-15 second testimonial can be marketing gold!

3️⃣ Behind-the-Scenes Content – Customers love seeing what goes on behind the scenes. Show your equipment, shop, or team in action—people love watching real professionals at work.

🎯 The Bottom Line: You don’t need a fancy camera or a professional setup. Just pull out your phone and start sharing your expertise. Potential customers love seeing the work they can’t do themselves! 🚀