Contractors: Are You Converting Website Traffic?

Transcript

5 Website Conversion Tips That Actually Work 🚀
Shoutout to Aaron Weiche, CEO of Lead Ferno, for making this video super easy—his tweet thread on website conversion is solid gold.

So, without further ado…

Here Are 5 Tips to Improve Your Website Conversion 🎯
1️⃣ Write Better Headlines 📝
✅ Use the three-part framework: Service + City + Benefit
📌 Example: “Fast, Reliable AC Repair in Austin – Stay Cool Today!”

2️⃣ Use Social Proof Everywhere ⭐
✅ Reviews, testimonials, case studies—don’t just keep them on one page.
✅ Make sure they are visible on every important page.

3️⃣ Shorter Forms = More Leads 📋
❌ Long forms kill conversions.
✅ Stick to the basics—name, phone, and email are usually enough.

4️⃣ Stop Using Stock Photos 📷
❌ Fake, generic images hurt trust.
✅ Use real photos of your team, your trucks, and your work.

5️⃣ Add a Texting Option (SMS) 📲
✅ SMS is the #1 communication channel—people prefer texting over calling.
✅ Make sure your website allows text inquiries.

Final Takeaway?
📢 These tips take effort, but the results?
💰 More leads. More conversions. More business. 🚀

Contractors: Are You Converting Website Traffic?

Full Video Transcript

5 Website Conversion Tips That Actually Work 🚀
Shoutout to Aaron Weiche, CEO of Lead Ferno, for making this video super easy—his tweet thread on website conversion is solid gold.

So, without further ado…

Here Are 5 Tips to Improve Your Website Conversion 🎯
1️⃣ Write Better Headlines 📝
✅ Use the three-part framework: Service + City + Benefit
📌 Example: “Fast, Reliable AC Repair in Austin – Stay Cool Today!”

2️⃣ Use Social Proof Everywhere ⭐
✅ Reviews, testimonials, case studies—don’t just keep them on one page.
✅ Make sure they are visible on every important page.

3️⃣ Shorter Forms = More Leads 📋
❌ Long forms kill conversions.
✅ Stick to the basics—name, phone, and email are usually enough.

4️⃣ Stop Using Stock Photos 📷
❌ Fake, generic images hurt trust.
✅ Use real photos of your team, your trucks, and your work.

5️⃣ Add a Texting Option (SMS) 📲
✅ SMS is the #1 communication channel—people prefer texting over calling.
✅ Make sure your website allows text inquiries.

Final Takeaway?
📢 These tips take effort, but the results?
💰 More leads. More conversions. More business. 🚀

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