How NOT to Run Google Ads: House Painting Edition 🎨🚨
We’re switching it up and adding painters to our library of bad Google Ads.
Today, we’re looking at a house painting ad running in Portland, Oregon… and it’s a mess.
What’s Wrong? 🤦♂️
❌ Bad Landing Page
They’re using a business.google.com landing page.
It looks awful compared to the competition.
❌ Poor Grammar = Lost Trust
Look, I know this might seem nitpicky…
But if you can’t capitalize ‘County’ correctly, potential customers might assume you’re careless in your work too.
And they’re about to pay you thousands of dollars—details matter.
❌ Completely Wrong Targeting
The ad is running in zip code 97060.
Problem? That’s not in Clackamas County or Happy Valley—but the ad says it is.
Zip code and city targeting only work if your ad copy matches the actual locations.
Final Verdict?
💥 Mismatched targeting. Bad grammar. Poor landing page.
📢 This house painting ad is a disaster.
Final Takeaway?
✅ If you’re going to run local Google Ads, make sure:
Your landing page looks professional.
Your grammar doesn’t make you look careless.
Your targeting and ad copy actually match.
🔴 Otherwise? Your Google Ad Sucks. 🚫
How NOT to Run Google Ads: House Painting Edition 🎨🚨
We’re switching it up and adding painters to our library of bad Google Ads.
Today, we’re looking at a house painting ad running in Portland, Oregon… and it’s a mess.
What’s Wrong? 🤦♂️
❌ Bad Landing Page
They’re using a business.google.com landing page.
It looks awful compared to the competition.
❌ Poor Grammar = Lost Trust
Look, I know this might seem nitpicky…
But if you can’t capitalize ‘County’ correctly, potential customers might assume you’re careless in your work too.
And they’re about to pay you thousands of dollars—details matter.
❌ Completely Wrong Targeting
The ad is running in zip code 97060.
Problem? That’s not in Clackamas County or Happy Valley—but the ad says it is.
Zip code and city targeting only work if your ad copy matches the actual locations.
Final Verdict?
💥 Mismatched targeting. Bad grammar. Poor landing page.
📢 This house painting ad is a disaster.
Final Takeaway?
✅ If you’re going to run local Google Ads, make sure:
Your landing page looks professional.
Your grammar doesn’t make you look careless.
Your targeting and ad copy actually match.
🔴 Otherwise? Your Google Ad Sucks. 🚫
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