Google’s rolling out an AI-powered Q&A feature through the Google Maps app called Ask Maps.
As it’s been seen for home service businesses like plumbers and HVAC, I thought I’d try to get ahead of the crowd and bring what little we know about it to you.
So, what can be said is Google’s tipping the scale towards your Google Business Profile. No shock there. With no desire to send anyone off its platform to your website. Again, no shock.
So, what does that mean for you, the local home service business? Well, you need to have your online info built out.
And this may be counterintuitive, but that starts with your website because Google is going to swipe that info from you to answer the Ask Maps questions.
And that applies to your reviews, citations, photographs, and social profiles as well because they’ll be swiping from them also.
Look, it ain’t fair. But as long as Google is king, you had better play by the king’s rules.