Issue #94: Local wins: the zip code ad trick you need to try
Want to get more leads without spending more on ads? Here’s a quick fix that’s working right now:📍 Target your neighborhood.Instead of blasting ads to your whole city or county, focus your budget on a few zip codes or suburbs where: – You already have good reviews – Travel time is minimal – You want […]
Issue #93: Why your website might be killing your conversions
We still see a lot of local businesses treating their website like a digital business card. But in 2025? That’s not enough.🛠️ Your website should work as hard as you do.Ask yourself: – Does it make it super easy to call or book? – Does it build trust instantly with photos, reviews, and guarantees? – […]
Issue #92: The silent leak in your marketing funnel
Here’s a hard truth: some of your best leads are slipping through the cracks. Not because your team isn’t great. Not because your ads aren’t working. But because…📞 Your call handling may be costing you jobs.We see it all the time — ads are driving calls, but:- Nobody picks up after 5 PM – A […]
Issue #91: When business is slow, smart owners double down
As baseball season is just underway, I’ll start with an Al Michaels quote:“You love the Yankees or you hate the Yankees.” And so it is with my “Google Ads SUCK” videos.They are always the most popular and most watched, but they are also the ones that I get the most negative feedback about.And I get […]
Issue #90: Please…don’t do this
As baseball season is just underway, I’ll start with an Al Michaels quote:“You love the Yankees or you hate the Yankees.” And so it is with my “Google Ads SUCK” videos.They are always the most popular and most watched, but they are also the ones that I get the most negative feedback about.And I get […]
Issue #89: You Got GOLD In Your CRM. See What It Is
Marketing & advertising is usually very expensive. But this week I’ve got 2 things you can focus on that won’t cost you a penny. Check out #1 for how to boost your Google Business Profile and #2 for how to reactivate former customers. And I’ve got a 3rd thing that came to me over my […]
Issue #88: Don’t let an agency do these 3 things
Statistically speaking…YOU HATE ME. Well maybe not me personally, but in general Marketing & Advertising companies inspire as much trust as believing that Nancy Pelosi is a stock market wizard. And unfortunately, our industry has earned that reputation.So this issue of Ring Ring is basically a 🚩🚩🚩detector so you can make sure that the Marketing […]
Issue #87: A simple hack for your GMB
You probably haven’t noticed it yet, but local marketing is undergoing a significant disruption.I don’t know what local marketing will look like after the ground stops shaking, but I do know… If your marketing team isn’t bracing for this disruption. Then YOUR marketing might end up in the rubble.Check out # 5 to learn more […]
Issue #86: Will AI change Local Search?
We are asking and answering questions this week revolving around the invasion of AI into the Home Services realm such as:Are you prepared for AI? Is your marketing team prepared? And are the new “AI Agencies” enough to make your phone to ring?And the answer… Probably Not But don’t panic. Knowledge is power and you’ll […]
Issue #85: Use this Q&A hack
You need to be answering your online reviews, but you don’t have the time or maybe writing ain’t your thing.So what should you do? Put our AI Review solution to work for you! Check out our Contractors Corner below to see what it is.And here’s the rest of this week’s tips: Use this Google Business […]