Issue #83: Get calls on a small budget
When I talk to guys who run a smaller shop, the #1 question I get is: Where is the marketing solution for us? We got it! Check out our Contractors Corner below to see what it is.And check out 2 reasons why getting your Landing Page for Google Business Profile is critical and 3 “easy […]
Issue #82: Answer the phone overnight w/o losing sleep
We put ChatGPT in the ring with Google Search to see who wins the Local Search battle to find the “best plumber”. And one of these foes knocked out the other! See the result below. Check out our Contractor’s Corner below to see how to answer overnight calls without losing sleep And check out why […]
Issue #81: How to solve voicemail
Did you know that a call that goes to voicemail is 4.5x more likely NOT to turn into a paying customer. Check out our Contractor’s Corner below to see how to turn potential voicemails into money!And check out the #1 marketing thing you need to do in 2025 plus this week’s other tips & tricks: […]
Issue #80: How Not To Advertise
The #1 objection I get when I suggest running Google Ads is that Google Ads don’t work. And you know what? For many of you, you’re right.Your Google Ads don’t work.But Google Ads aren’t the problem.It’s the guys you have doing your Google Ads who are the problem. If you want to see a review […]
Issue #79: SEO only sucks
I’m gonna be single focused with this week’s newsletter: You can’t be single focused with your marketing!Yeah, I know I’m being a bit of a smart ass, but in the conversations I’m having with contractors like you, I’m hearing a lot of black & white statements like “we just need better SEO” and “ads don’t […]
Issue #78: Keywords you DON’T want to use
I hope your 2025 is off to a good start. And as is always the case in the first few weeks of a new year, my phone is ringing with contractors like you who are looking to start strong. If you’ve been on the fence about reaching out, just jump off and reach out. Reply […]
Issue #77: Merry Xmas & Happy NYE
Keeping it short today.I hope you enjoyed Christmas with your family & friends and got the opportunity to take it a bit easy. And make sure that you have a safe New Years Eve and we’ll see you in 2025. Talk to you next week,
Issue #76: Put Reddit to work for you
Santa is coming early today!Granted, I’m not delivering new F-Series Super Duty trucks or Mercedes Sprinter vans. I ain’t that Santa. But there are definitely a few gifts to be found in today’s newsletter. So let’s get into them: Here’s a blast from the past: when customers are deciding whether to trust you, they are […]
Issue #75: Don’t poke the Google bear
We had a great response to our offer of a Free Business Review, and if that includes you, then you’ll be seeing my report and short explainer video showing up in your Inbox in the near future.I know a lot of your competition will be waiting for the new year to roll around, but the […]
Issue #74: Get 2025 Dialed In With This Free $500 Offer
I hope you had a great Thanksgiving and are on track to finish 2024 strong. I’ve got some tips below to help you achieve a strong finish and start 2025 off fast. We’ve got an office tip in #1 and website pointers in #4 & #5.But you know what’s the best way to ensure a […]
