Don’t get in bed with these people. Are you thinking about hiring a marketing agency? Well, here’s three questions that you absolutely need to be asking.
Number one, have you worked with plumbers before? That might seem obvious, but there’s a lot of generalist agencies out there who would be happy to have your business and learn your business on the fly.
Number two, have they managed paid search before? I know, I know, I’m starting to sound like Captain Obvious here, but not every agency has done Google or Facebook ads before. Make sure you confirm this.
And last, but not least, will they be managing your Google Ads from your Google Ads account or their Google Ads account? Because only scumbags run your ads from their Google Ads account. Don’t get in bed with these people, guys.
There’s definitely more to hiring a new agency, but in my experience, getting these three questions right was non-negotiable. Don’t get in bed with the…