It will be like you are printing money. You’ve heard a tool is only as good as its user. Well, I’m telling you that a lead is only as good as its user.
And a lot of you are terrible at handling leads. I don’t mean that you’re not closers. Some of you could sell ice cubes to Eskimos.
No, I’m talking about how you handle leads that come in. From the information I’ve gathered about small businesses, only 3% of you respond to a lead in under five minutes, which is a sweet spot.
Nearly three out of four of you took more than 4 hours, and your average response time was nearly 18 hours.
Worse yet, 2/3 of you responded only once, and 42% of you just sat there and never responded at all.
Guys, leads are expensive. 100, 200, 300 bucks a call. You’re lighting that money on fire and starving your business of revenue.
Get a handle on your leads, and I promise…
