In my last video, I discussed how important it is to own your Google Ads account. But how can you tell? Well, here’s a simple way to see if you own your Google Ads account and also see if your marketing agency is screwing you.
Call your account manager at your agency and say, “Hey, Bill, I’d like to log into my Google Ads account. Can you help me out?”
And if Bill does anything other than directing you to ads.google.com and helping you log in, then you’re getting screwed.
Look, you’ve been spending thousands of dollars every month. Your marketing agency hasn’t, so it should be your data. You paid for it. Don’t stand for that BS.
It’s your Google Ads data, so make sure you own it. And if you got to kick your marketing agency to the curb to get ownership, then you’ll be well served to do so.
