Don’t Get in Bed with These People
Thinking about hiring a marketing agency?
Here are three questions you absolutely need to ask before signing anything:
1️⃣ Have you worked with plumbers before?
👉 Seems obvious, right? But there are a lot of generalist agencies out there who would be happy to take your money and learn your business on the fly.
2️⃣ Have they managed paid search before?
👉 I know, I know—I’m starting to sound like Captain Obvious here.
But not every agency has actually run Google or Facebook ads before.
📌 Make sure you confirm this.
3️⃣ Will they be managing your Google Ads from YOUR account or THEIRS?
👉 Because only scumbags run your ads from their Google Ads account.
🚨 Don’t get in bed with these people. 🚨
There’s definitely more to hiring a new agency, but when I went through this dance as a General Manager, getting these three questions right was non-negotiable.
Don’t Get in Bed with These People
Thinking about hiring a marketing agency?
Here are three questions you absolutely need to ask before signing anything:
1️⃣ Have you worked with plumbers before?
👉 Seems obvious, right? But there are a lot of generalist agencies out there who would be happy to take your money and learn your business on the fly.
2️⃣ Have they managed paid search before?
👉 I know, I know—I’m starting to sound like Captain Obvious here.
But not every agency has actually run Google or Facebook ads before.
📌 Make sure you confirm this.
3️⃣ Will they be managing your Google Ads from YOUR account or THEIRS?
👉 Because only scumbags run your ads from their Google Ads account.
🚨 Don’t get in bed with these people. 🚨
There’s definitely more to hiring a new agency, but when I went through this dance as a General Manager, getting these three questions right was non-negotiable.
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