Are you running Google ads? Then stick around for some valuable intel. Ever wonder what Google ads your competitors are running?
Now, if you’re a plumber, you could type in “plumber near me” and keep on refreshing your browser to see the ads your competition is running. But I’m guessing you have better things to do with your time.
So, here’s a free alternative and a paid option with a lot more details. The free option is the Google Ads Transparency Center.
Go there, type in a competitor’s name, such as I did for Reliant Plumbing in Austin, and you can see all the ads they have run. You can also look at the individual ads. That’s pretty cool.
But if you want to see the ad copy, landing page, and schedule of ads, you could really go more in depth.
I’m going to do a shameless plug for our service, PPC Reveal, which allows you to do that, and it’s the best option for spying on your competitor’s Google ads.
Either way, better keep up with the competition before they leave you behind.
